Your programme is only as good as the partners who use it.
Most of yours aren't using it well.
Not because they don't want to. Because vendor programme engagement is a full-time job at most of your partners - and nobody has been given that job. indyrct closes that gap across your entire partner network, not just the top tier you already pay attention to.
Programme ROI moves when partner engagement is operationalised.
The partners who never register a deal, never claim MDF and never advance a tier. Most vendors can't put a number on how big that group is - the Vendor Channel Health Check gives you one in three minutes. Cotillion then gives that group the engagement bandwidth they've never had.
Industry average sits at roughly 40% of accrued MDF actually claimed (ZINFI - up to 60% goes unused every quarter). Cotillion is built to move that number materially higher by removing the operational friction that leaves budget stranded - so accrued MDF actually reaches the partners it was meant for. Proof points to follow as our design-partner cohort produces them.
Every deal registered, every QBR briefed, every tier tracked against the real numbers - not the ones surfaced once a quarter when someone has time to dig.
Partner Compass classifications give your channel managers and your partners the same vocabulary. Conversations stop being about 'why aren't you doing more' and start being about 'what's the next phase of the roadmap'.
Common questions from vendor channel teams
Pick 25 partners. We'll show you what lift looks like.
Take our Vendor Channel Health Check, then nominate a cohort. We'll classify them, run Partner Compass on the priority ten, and put Cotillion to work. You see the lift inside a quarter.